BrandName Labs is a partnership of freelance artists and designers who work together to provide affordable, attractive and flexible business solutions for performing and visual artists, musicians, fashion and accessories designers, models, photographers, make up artists, hair stylists, jewellers, craftsmakers, film and video makers and creative businesses that desire a personal service to create something you’ll be proud to show. We create logos, web design and development including e-commerce and SEO, promotional merchandise, audio and video transcription, voice over, sound design and the creation and installation of interactive 3D virtual world environments with a dual focus on aesthetics and usability.
Originally formed in 2003, in 2009, BrandName Labs went from two friends working freelance to an international cluster of trusted, talented professionals each with their own speciality.
Graphic and web designers and developers
We know that being an artist doesn’t automatically mean you can create a striking logo, website or printed brochure and we also know that creatives will know more than anyone the value of aesthetics and tone in any piece of printed material or digital representation of your work. Our graphic designers are typography geeks, well-versed in several centuries of design movements and can often create something based around your work, your off-kilter descriptions written in haiku, your favourite songs or even a film. Give us the ‘feel’ and we’ll deliver the goods. Our code geeks can take these designs and type incredibly fast to create a functional, efficient website and our SEO team can plump up your keywords and avoid common mistakes that make some beautiful sites get lost in search. Style and substance? We’ve got it covered.
3D Virtual World Creators
There are a few companies out there that offer to set you up in Second Life, OpenLife, OpenSim and similar virtual environments, and many of them are pretty good at making structures to represent you in world. Our virtual world team takes that a step further and creates beautiful, immersive environments with rich textures and details that really give the wow factor. We also know how to reach current in-world denizens as well as integrate it with your real world online presence so new users can get in and experience your vision. Do you need a guide that will shape up your dodgy-looking avatar? Would you like your real world clothing and accessories created in world with a link to buy from your website? Do you want to be able to see your artwork in a virtual space and get new visitors? Did you pay thousands for a virtual environment that’s devoid of visitors because there’s just nothing for them to do or see? We can help. We know that virtual worlds aren’t simply a pop-up version of a brochure website. In order for it to be successful, it has to be interactive and interesting. Let us do it right – functional, aesthetically pleasing, productive and within budget.
Audio Producers
If you’ve created your video or film masterpiece and have blanched at the quotes you’ve gotten from music licensing, we can help. Our audio production team has scored and produced music and voice over for car companies, video games, haute couture catwalk shows and film but is well acquainted with the budgetary constraints of independent producers and artists. Tell us your needs and your budget and we can create a solution for you including custom music soundalikes in a variety of genres from smooth electronic, hard rock, world music to suspenseful, ambient, moody or action soundtracks. Even if all you need is a produced voice over for your website, we can do that.
Virtual Office Workers and Transcribers
What gets in the way most of the business side of creative work is all the fiddly paperwork. Whether you’re an arts magazine publisher who cannot bear the thought of typing up that interview with that amazing painter, a DJ on location at a festival who needs that 10 minute interview with the band-of-the-moment up on the website within the hour or a humanities student who’s preparing research about the piercing rituals of Borneo, we can help. Our transcribers have extensive experience in research and entertainment interviews, focus groups, even medical research including all of that unwieldy Latin and those baffling abbreviations. If your latest short story was written long hand, we can type it up for you. We also provide copy writing for your website or materials to fit your tone, internet research, contact database management, cover letter writing and even artist profiles/biographies.
Your imagination inspires us.
We love working with creative people. We’re keen to take blue sky ideals and make them reality, even if that reality is virtual. We’ve amassed a fair few friends in new and traditional media (even event planning!) and if we can’t do it, we’ll get you together with someone who can. We’re careful to keep our referrals to people with a similar approach to design and implementation to ours, that are able to take their considerable talents and match them with yours to create something really special that won’t cost you the moon.
Have a look through our site and if something strikes you, even if it’s not directly represented on the site, hit the contact link and give us your gorgeous, crazy ideas.